Video/Film

Video is the #1 content type consumed online

Video needs to be a key element of any communications strategy campaign.

We work with clients to understand their objectives and unique story opportunity and create a sustained, integrated campaign that builds momentum and generates results. This cannot be achieved through one-off, often very expensive video projects. With video as an integrated element of each campaign, the overall cost is decreased and results are increased.

 

Video Content Types

  • Brand story

  • Thought leadership/interviews

  • Behind the scenes

  • Testimonials

  • Creative shorts

  • “Glam” reels/videos

  • Community and/or industry affinity videos

  • Technology or company explainers (“about”)

  • Technology tutorials

  • Welcome employees/internal comms

  • Recruitment videos

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Styles

  • Live action

  • Documentary

  • Motion graphics: typography, animation, etc

  • Scribe

  • Images/voiceover/music compilations

Five Reasons Video is Key to Your Success

reTHINKit Media prioritizes video content for many of its campaigns and produces independent works like The Chasing Grace Project.  Here are five reasons why.

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By 2020, online videos will make up more than 80 percent of all consumer internet traffic. (Cisco)


Viewers retain 95 percent of a message when they watch it in a video, compared to 10 percent when reading it in text. (WireBuzz)


Seventy-eight percent of people watch online videos every week, and 55 percent view online videos every day. (HubSpot)


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Video connects your target audience with your leadership, your company, your vision and your technology. It provides an intimacy not possible with any other medium and condenses difficult to understand concepts into quickly and easily digested ideas.


Video effectively promotes. Whether it’s an event, product or company launch or engagement campaign, video will get attention, be shared and drive results.

Our Work